Michigan Buick Dealers See Brand Making Double-Digit Increase
DETROIT, M.I. – Michigan Buick dealers may be feeling more positive lately. A brand new model is on its way to their showroom, and Buick is showing sales increases in the double-digits year to date. October was also a good month for not only Michigan Buick dealers. Chevrolet’s October numbers helped push General Motors to a 2 percent gain over October 2010.
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“Chevrolet led the way for GM in October driven by the continued success of the Cruze and Equinox,” said Don Johnson, vice president, U.S. Sales Operations. “Chevrolet, Buick, Cadillac and GMC have all performed well this year, which has set the stage for our transition to a higher mix of 2012 model-year vehicles. Combined with the launches of several new fuel-efficient cars, including the Chevrolet Sonic and Buick LaCrosse eAssist, we are very well positioned going forward.”
Michigan Buick dealers may be interested to know how other brands fared. Since gas prices have been more stable, it appears many consumers were no longer holding off on purchasing a vehicle as the October numbers indicate.
“There are a growing number of consumers for whom a new vehicle is becoming a necessity,” said Jessica Caldwell, an analyst with Edmunds.com, in an article appearing in NY Times.
Chrysler reported the biggest October gains of the Detroit Three with a 27 percent change from 2010. Ford reported a 6.2 percent increase. The Ford F-Series pickups and the Chevrolet Silverado are still holding the top two spots for vehicles sold, with the once popular Toyota Camry now occupying the fourth spot, down 11.9 percent from October 2010. The Honda Accord is currently the third best-selling vehicle for October, showing a 5.3 percent increase from last October, but the recent flooding in Thailand could affect that standing.
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Some foreign makes also made a strong showing in October with Nissan North America Inc. achieving an 18 percent increase, and Volkswagen Group of America Inc. achieving a 35.6 percent gain. Hyundai was up 22.8 percent, Kia up 20.8 percent and BMW up 17.4 percent.
In a sure sign that stabilizing fuel prices were behind much of the October increases, the NY Times reported “about 53 percent of all vehicles sold during October were trucks and S.U.V.’s.” Last month also was the final month of GMC’s truck month, an event during which customers can get low interest rates on top-selling vehicles like the GMC Sierra.
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[Source(s): GM, NY Times, MSNBC]